What Is Profit Share?
Profit share is exactly what it sounds like: we split the profits from the machine equally. You get 50%, we get 50%. No rent, no fixed fees, no complicated formulas.
This model has been the industry standard for decades because it works. The machine supplier (us) is invested in your success — we only make money when you do.
How the Maths Works
Let's say your fruit machine takes £200 in a week. Here's how the split works:
Most venues with a single fruit machine earn between £50-150 per week in their share. High-traffic venues can earn more.
Why 50/50 Makes Sense
- No upfront costs: You don't pay for the machine, installation or repairs.
- Aligned interests: We want your machine to earn well, so we maintain it properly.
- No risk: If the machine doesn't perform, you're not stuck paying for it.
- Predictable income: Regular collections mean regular payments to you.
The Collection Process
We collect on a regular schedule — usually weekly or fortnightly. Our collector counts the cash, records any prizes paid, and calculates your share on the spot. You can watch if you like.
Most operators pay immediately in cash. We can also do bank transfers if you prefer.
What About Non-Cash Payments?
Modern machines accept notes and contactless payments. The principle is the same — we track all money in, deduct payouts, and split the net.
Digital tracking actually makes things easier — there's a clear record of every transaction.
Alternatives to Profit Share
Some operators offer rental agreements instead — you pay a fixed fee and keep all the takings. This can work if you have very high turnover, but for most pubs, profit share is lower risk.
We predominantly do profit share because it's fairer for both sides.